The platform is rolling out a new feature that allows them to cut down on the amount of AI-created content appearing in their timelines. This initiative comes as the platform revealed that it currently hosts over 1 billion AI videos.
Trial and Implementation
This change is undergoing trials over the following weeks before a full-scale rollout. This advancement aligns with a surge in AI-generated material, driven by new video-generation tools.
The Broader AI Trend
It has been noted that nearly 10% of the fastest-growing channels on a popular video site only show content made by AI. A significant portion of this output is considered low-quality AI content, a label for poor-quality, factory-style content that is often illogical or dreamlike.
Based on user feedback that many people like content made with AI tools, from digital art to educational videos, and we intend to provide users the ability to see more or less of that, depending on their own likes,” said a company executive.
AI on the Platform
TikTok announced that there are presently 1.3 billion videos on its network identified as AI-generated. Overall, over 100 m media items are uploaded to the app daily, making AI content a limited part of its total content library.
How to Adjust Settings
Users will be capable of limit or boost the level of AI-generated videos they see by accessing the “manage topic” option in the application and selecting the AI content topic. Further subjects that currently be modified under the setting encompass current affairs, clothing, cosmetics, and choreography.
Platform Guidelines
The platform’s policies require content makers to label lifelike AI-made content, and it bans harmful deepfakes of celebrities or crisis events. Any realistic AI video that is without a tag can be deleted under its user guidelines.
Furthermore, the platform will henceforth add an AI-generated label to content produced via its built-in AI features, or identified by an industry-wide initiative for spotting AI-generated material. This action is intended to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
The platform is furthermore launching a $2m educational fund for experts and groups to produce educational content about responsible artificial intelligence. This initiative will assist non-profit groups dedicated to teaching coding and technology.
Moderation Strategy
The video-sharing app has supported its moderation strategy, during discussion over proposals to make redundant numerous review team members in Britain. It is planning to reduce a significant number of roles in its content moderation department in its British office, with labor groups and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A company official explained that staff-based oversight would continue to be important, but AI can safeguard staff by eliminating the most harmful content before it gets reviewed by people. The company reported a 76% decrease in disturbing and violent content reviewed by human moderators over the last 12 months due to intervention by its machine learning processes.
We believe it is crucial to balance people and machines to keep the platform safe,” the executive stated. “We’ll have people as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as quickly as possible, which is where a significant AI assistance is proving valuable work at speed.”
